Self-taught graphic designer with big dreams
A self-taught graphic designer is now eager to score some big gigs for his small start-up company.
Shane Yambiezah, from Timbunke Village (Middle Sepik), Angoram District in East Sepik Province, started drawing when he was in primary school.
This hobby has stayed with him until now, except that he no longer uses pencils and papers for each sketch, but can now use different apps to enhance his work.
His admiration for being a graphic designer came from watching his big brother (Mervyn Mandawa) who does his sketches and paintings.
His older brother became his mentor and motivator who helped solidify his dream of becoming an artist.
After completing Grade 12 at Bishop Leo High School in Wewak, he stayed home to deal with the loss of his father.
Four years later, he embarked on computer science at the ITI in Lae.
Upon returning home in 2020, he was employed by Duet Distributors as a graphic designer in 2020.
But after seeing the demand for the field he was so passionate about, he quit his formal job and decided to register his own company 035 Designs and started working for himself.
“The best part of my job is turning a pencil sketch into something unique and beautiful using apps (Photoshop and Illustrator), the best part ever for traditional designs,” he said. .
So far, Shane has been able to serve six big clients in the province, including the office of East Sepik Governor Allan Bird with the Black Thursday campaign, and now looks forward to seeing his brand grow.
“There are a lot of challenges that I face as an SME starting to operate, down with labor, my expenses, I had to complete tasks within the deadlines, I had to face asset.
“I overcame them by just focusing on what needs to be done first then everything else follows, setting my priorities is the main thing that helps me achieve and overcome some of the challenges I face in as an SME,” he said.
Shane says his biggest support comes from his mother, family members and others he calls Team A.
“I would like to thank Mervyn Hambaku Mandawa (Bikpla Pukpuk Designs), Joab Junembary (MLP Designs) and Rupmangu Media (Ezekiel Harau) thank you very much for the support and the challenges that have been given to me and that have made me what I am today.”
He dedicates his small business to his late father who has always been his role model.
He now hopes to own an office space to sell his products and help provide his services to individuals and small businesses as well as corporate clients nationwide.
“Believe in what you do, have a dream at sea and work for it. Whether you take a big step or a small step, you will always reach the finish line, so keep working, don’t stop and keep working,” he advised.
“Not only in schools will we get these kinds of skills, some of us, it’s already built into our DNA, it’s only us who will get there. There is so much in Google today that most of us tend to forget and we get mobile data only from facebook, whatsapp and instagram etc.
“Take the time to search for tutorials or answers to your questions, trust me you will love it once you try it and see the results.
“I say this because I taught myself through tutorial videos.”